1) Encourage shareholders to invest in extra funding for MySpace to innovate. Business-minded people have all heard the rule, “Innovate or die,” and it’s time shareholders heed it.
2) Get a better ‘technical group’ or more of them. The number of ‘unexpected errors’ that happen in MySpace are inexcusible for an entity owned by NewsCorp or any other large company for that matter.
3) Brand MySpace as Fox/Newscorp, but not in a way that takes away from the personal freedoms within the program. Work out the bugs, listen to users, and make Fox/Newscorp the heroes of the redesign.
Doing these things should keep myspace on top of the pile. At least until the next big thing comes along.
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